Integration · events ·
soon
Plausible traffic, read as product signal — not a vanity metric.
Herald will pull your Plausible site stats and correlate traffic patterns with trial starts, activation, and conversion — so you know which content and channels drive real revenue, not just clicks.
What Herald reads
What Herald reads from Plausible.
- Weekly unique visitors and page view counts
- Top traffic sources and their conversion rates to trial
- Top pages by visits
- Bounce rates and session depth per source
- Traffic changes week-over-week per channel
Ask anything
Questions you can ask.
- “Which traffic source drove the most trial signups last week?”
- “Is there a correlation between blog post traffic and same-week trial starts?”
- “Which pages have the highest bounce rate among visitors who later signed up?”
- “How much traffic came from organic search this week vs paid?”
- “Did the product launch post drive a measurable uptick in signups?”
This week’s briefing
A sample excerpt.
Organic search drove 41% of trial starts this week — up from 29% the week before. The architecture post is still drawing traffic; 14 visitors from that page started a trial. Paid traffic bounced at 74%; only 3 of those 220 sessions converted to a trial start.
Setup
How to connect.
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Coming this quarter — sign up to be notified when the Plausible integration ships.
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Once live, connect in Settings → Integrations using your Plausible site domain and API key (read-only stats scope).
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Herald will correlate Plausible traffic data with trial starts in your Stripe account to show source-to-revenue attribution in the briefing.
Connect Plausible. Read Monday's briefing.
Magic link. No password, no credit card.
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