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If your briefing looks wrong

Briefings get sharper when you correct them. Herald stores every correction as a semantic annotation scoped to your Product, and the annotations feed straight into next Monday’s prompt. “Charges under $1 are test runs, not MRR” applied once becomes “Herald filters test charges out of revenue math” forever.

If something is wrong this week, it’s worth 60 seconds to fix — that’s ten weeks of accuracy saved.

Open chat and ask the specific question: “Why is MRR $4,200 this week? I thought it was closer to $4,800.”

Herald explains what it included and what it excluded. The reply usually points at one of three things:

  • A test charge that should be filtered. Say “treat charges under $2 as test runs, not revenue” and Herald adds that rule.
  • A refund or dispute Herald missed. Ask it to recompute; the rule lives forever.
  • A subscription plan Herald classified wrong (usage-based when you bill flat, or the reverse). Say “the pro_usage price is actually flat-rate” and the briefing math updates.

Revenue rules are the most-load-bearing annotations — they change MRR, ARR, churn, and the forecast. Fix them first.

A “person to talk to” shouldn’t be there

Section titled “A “person to talk to” shouldn’t be there”

Some people Herald surfaces shouldn’t be there: your cofounder, a QA account, a customer you already spoke to. Open the briefing, click the person, and hit Hide (one-time) or Exclude from future briefings (permanent). Hidden accounts are still queryable in chat; they just stop surfacing unprompted.

If Herald keeps suggesting someone you’ve already handled, correct it in chat: “I already spoke to Bob at Acme about the import issue. Don’t re-surface him unless something new happens.” That’s an annotation; Herald respects it.

If Herald clustered “payment declined” and “my card was charged twice” into one cluster, split them: open the cluster, click Re-cluster, and label the two halves. The label is the annotation — Herald uses your labels to cluster next week.

If a theme is entirely bogus — one customer mentioned something and Herald turned it into a trend — mark the cluster Singleton and it stops surfacing.

Anomalies are flagged when a metric moves more than one standard deviation from its 28-day baseline. Sometimes that’s a seasonality you already knew about — a pricing-page A/B test, a launch week, a known churn cohort. Dismiss the anomaly and tell Herald why: “signups drop every Friday, not an anomaly.” The window calibration updates.

If the voice, the section length, or the section order is wrong for you, change it in Settings → Briefing → Voice. Herald composes the briefing using your last four editions as reference; three or four edits worth of corrections recalibrate the voice by next Monday.

If the fix isn’t chat-correctable — a persistent numerical bug, a missing integration event, or a repeatable misreading — email help@withherald.co with the briefing date and the passage that’s wrong. We read every one.